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Now booking Β· May 2026 brand projects available

Austin Brand Identity Design
That Customers Actually Remember.

The Omni Shot builds full brand identity systems for Austin businesses β€” logo design, visual systems, brand guidelines, and the marketing collateral that holds it all together. Since 2013. 100+ brands built. Owner-led, no offshore teams.

  • Complete identity systems β€” not just a logo dump
  • You own everything β€” source files, vectors, fonts, the lot
  • Built to work everywhere β€” web, print, signage, social
β˜…β˜…β˜…β˜…β˜… 5-star rated πŸ“ Leander HQ πŸ† 100+ brands built
Sample Brand Kit Β· What You Receive
Color System
Typography
Heading Font
Body font for paragraphs
🎨 Logo Files
πŸ“ Brand Guide
πŸ’Ό Collateral
100+Brands Built
β˜… 5.0Google Rating
3Concepts Per Logo
10+ yrsIn Austin
100%You Own It All
Designed & Reviewed By Founder
The Omni Shot
The Omni Shot Team Β· The Omni Shot

10+ years designing brand identity systems for Austin businesses β€” from Black Diamond Garages (a 10-year client) to local startups across Central Texas. Every brand project on this page was led personally by The Omni Shot. No offshore teams, no junior designers handling your logo. About The Omni Shot β†’

πŸ“…Since 2013
🎨100+ brands built
πŸ“Leander, TX
What We Do

Brand Identity Is More Than Just A Logo.

A real brand identity is a complete visual + verbal system that tells customers who you are, what you stand for, and why they should trust you β€” before they read a single word. We build that system from the ground up across five core pillars.

01
🧠

Brand Strategy

Before we design anything, we figure out who you actually are. Market research, competitor analysis, customer interviews, and positioning work β€” so every design decision after this serves a real strategic purpose.

02
✏️

Logo & Visual Design

Logo design (3 unique concepts, unlimited revisions on the chosen direction), color palettes, typography systems, and supporting visual elements β€” all designed to work in every format from business cards to billboards.

03
πŸ“

Brand Guidelines

The rulebook that keeps your brand consistent forever. Logo usage, spacing, color codes (HEX, RGB, CMYK, Pantone), typography hierarchy, voice and tone β€” so anyone designing for you stays on-brand.

04
πŸš€

Brand Rollout

Turning the system into reality. Business cards, signage, social profile assets, email signatures, vehicle wraps, packaging, web headers β€” every touchpoint where your brand needs to show up, we build the assets for.

05
πŸ”„

Brand Repositioning

For established businesses that have outgrown their brand. We audit your current identity, identify what's working, redefine what isn't, and refresh the system without losing the equity you've built with existing customers.

06
🌐

Web & Digital Integration

Your brand has to live online, not just on a PDF. We integrate your new identity directly into your website, social profiles, ads, and email β€” so launch day means everything goes live together, perfectly aligned.


What You Get

Every Brand Project Delivers This.

No "additional fees" or "optional add-ons." Every brand identity project we deliver includes everything below, fully source-file owned by you on day one of launch.

βœ“

Logo Suite

Primary logo, secondary mark, icon, monochrome, reversed β€” all formats covered.

βœ“

Source Files

AI, EPS, SVG, PNG, JPG, PDF β€” every format you'll ever need, fully editable.

βœ“

Color Palette

Primary, secondary, accent colors with HEX, RGB, CMYK, and Pantone equivalents.

βœ“

Typography System

Heading + body font pairing, web-safe alternatives, licensed where required.

βœ“

Brand Guidelines PDF

Comprehensive style guide so anyone designing for you stays consistent.

βœ“

Business Card Design

Print-ready, dieline-prepared, ready to send to any local Austin printer.

βœ“

Social Profile Assets

Profile pics, cover images, story templates β€” sized for every major platform.

βœ“

Email Signature

HTML email signature template, ready to drop into Gmail, Outlook, Apple Mail.



What Brand Clients Say

Five-Star Reviews From Brand Identity Clients.

Real reviews from real Austin-area businesses whose brand identities we designed. Every quote below is verifiable on Google or their live website.

BD
Black Diamond Garages
10-year client Β· Austin TX
β˜…β˜…β˜…β˜…β˜…
"The Omni Shot built our entire brand identity from the ground up over a decade ago β€” logo, colors, the whole system. It still holds up today and our customers recognize us everywhere. Best investment we ever made."
Full Brand Identity + Web
FC
First Class Relocation
Premium Movers Β· Austin TX
β˜…β˜…β˜…β˜…β˜…
"We needed a brand that felt premium without feeling stuffy. The Omni Shot nailed it on the first round of concepts. Logo, colors, business cards, vehicle wraps β€” everything ties together. Total transformation."
Full Brand Identity
LH
Liberty Hill Cabinets
Custom Cabinetry Β· Liberty Hill TX
β˜…β˜…β˜…β˜…β˜…
"Beautiful brand work, real strategy behind every choice, and the source files were delivered organized and ready to use. We've gotten dozens of compliments on the logo. Worth every dollar."
Logo Refresh + Guidelines

Why Choose Us

How We Compare vs. Fiverr Freelancers & Big Agencies.

Two ends of the brand identity market: cheap one-off logos from a freelance marketplace, or six-figure rebrands from a downtown agency. We sit right in the middle β€” full systems, real strategy, fair pricing.

What You're Getting
The Omni Shot
Fiverr Freelancer
Big Agency
Starting price
$1,500–$5,000
$50–$500
$25,000+
Brand strategy work
Included
Skipped entirely
Included
Logo concepts
3 unique directions
1 (or stock-based)
3–5 directions
Source file ownership
You own 100%
Often only PNG/JPG
You own 100%
Brand guidelines PDF
Included
Not provided
Included
Web/digital integration
Built-in option
Not offered
Add-on retainer
Reply time
Same-day, owner-led
24–72 hrs, marketplace
Account manager queue

How It Works

Our Brand Identity Process β€” Discover, Design, Develop, Launch.

Four phases, typically 4–8 weeks start to finish. Transparent at every step β€” you see every concept, approve every direction, and own everything from day one.

01

Discovery

Brand workshop, competitor audit, customer interviews. We figure out who you are, who you serve, and where you sit in the market β€” before any design starts.

02

Design

Three unique logo concepts, color exploration, typography pairings, mood-board direction. You pick a path forward β€” we refine through unlimited revisions.

03

Development

We build out the full system β€” logo suite, guidelines PDF, business cards, social assets, email signatures. Everything packaged, source-file ready, fully owned by you.

04

Launch

Brand goes live everywhere β€” website, social, signage, print. We handle the rollout coordination so launch day is seamless, not a scramble.


Transparent Pricing

Brand Identity Pricing β€” From $1,500.

Three packages built for where you actually are. Starting from scratch, refreshing what you've got, or building a full system across multiple touchpoints β€” we have a tier for it.

Logo Refresh

$1,500one-time
For businesses that just need a clean, professional logo + the core supporting files.
  • Brand discovery call (60 min)
  • 3 unique logo concepts
  • Unlimited revisions on chosen direction
  • Full logo suite + source files
  • Color palette + typography pairing
  • 1-page brand guideline PDF
Start Logo Refresh β†’
Most Popular

Full Brand Identity

$3,500one-time
The complete system β€” strategy, logo, guidelines, and launch-ready collateral.
  • Everything in Logo Refresh
  • Full brand strategy workshop
  • Comprehensive brand guidelines PDF
  • Business card design (print-ready)
  • Social profile assets (all platforms)
  • Email signature template
  • Letterhead + invoice templates
Start Full Brand β†’

Brand + Website

Custom
Full identity + custom WordPress website built on the new brand, launched together.
  • Everything in Full Brand Identity
  • Custom WordPress website design
  • Mobile-first responsive build
  • SEO + schema baked in
  • Hosting + admin training included
  • Launch coordination
Let's Talk β†’

Need brand repositioning for an existing business, multi-brand systems, or a custom scope? Let's talk custom β†’


Our Approach

What Makes Us a Different Austin Branding Agency.

Strategy First, Design Second

The Omni Shot is an Austin brand identity agency that has been designing logos and brand systems for Central Texas businesses since 2013. We're not a logo mill cranking out 50 designs a week β€” we take on a limited number of brand projects each month so every client gets the same level of strategic attention.

Most "branding agencies" jump straight to design. They show you logos in week one. We do the opposite: week one is research, customer interviews, competitor audits, and positioning work. By the time we start sketching logo concepts, we know exactly what your brand needs to communicate and to whom.

That's why our brands hold up over time. Black Diamond Garages has used the brand system we built for them over a decade ago β€” because it was built strategically, not just stylistically.

Built to Work Everywhere, Not Just on a Mockup

Most logos look great on a designer's portfolio. Then they hit a real-world business card, vehicle wrap, embroidered uniform, or 40-character social profile pic β€” and fall apart. We design every brand system to survive every place your business actually shows up.

Our brand identity work pairs naturally with our web development services and digital design work β€” so when you launch a new brand, your website, social profiles, and marketing collateral all roll out together, perfectly aligned.

Looking for a logo designer in Austin TX who treats brand identity as a strategic system, not a one-off deliverable? That's exactly how we've operated since 2013. Start your brand β†’


FAQ

Brand Identity Questions, Answered Honestly.

The stuff most branding agencies hide behind glossy decks and proposal jargon.

How much does a brand identity cost in Austin?

At The Omni Shot, brand projects start at $1,500 for a Logo Refresh and $3,500 for a Full Brand Identity. Big Austin agencies charge $25,000+ for the same scope. Fiverr freelancers charge $100 but skip the strategy and source files. We sit deliberately in the middle.

How long does a brand project take?

Logo Refresh projects typically run 2–3 weeks. Full Brand Identity projects run 4–6 weeks. Brand + Website combined projects run 6–10 weeks. The timeline depends mostly on how fast you give feedback β€” we never hold up the process.

Do I own my logo and source files?

Yes, 100%. Once the project is paid in full, every file β€” AI, EPS, SVG, PNG, JPG, PDF β€” belongs to you forever. No licensing, no royalties, no "subscription brand kit" nonsense. It's yours, including the rights to modify or sell it.

How many logo concepts do I get?

Three completely unique concepts in different visual directions β€” not three variations of the same idea. You pick the direction that resonates, and we refine that one through unlimited revisions until it's exactly right.

Do you do brand strategy, or just design?

Both. Strategy is included in every project at no extra cost. We do market research, competitor audits, and a discovery workshop before any design starts β€” because a beautiful logo without strategy is just decoration.

Can you also build my website with the new brand?

Yes β€” our website development team works alongside the brand team so your new identity launches on a new site at the same time. Most clients save money by bundling brand + website together vs. doing them separately.

What if I already have a logo but it needs work?

Perfect β€” that's brand repositioning. We audit your current identity, identify what's working (and what isn't), and refresh the system without losing the recognition you've built. Often faster and cheaper than starting from scratch.

Do you work with businesses outside Austin?

Yes. We're based in Leander, TX and primarily serve Central Texas (Austin, Cedar Park, Round Rock, Georgetown), but we work with brand clients nationwide. Brand projects are 100% remote-friendly β€” no need to be in Austin to work with us.


Ready To Build Your Brand?

Let's Design a Brand Customers Actually Remember.

Free 30-minute brand strategy call. We'll dig into your business, your competitors, and what your brand needs to communicate β€” then send you a real plan with honest pricing.

πŸ“ Leander, TX HQ 100+ brands built 5-star rated 10+ years in Austin You own everything
Last reviewed & updated by The Omni Shot Β· Β· Operating since 2013 Β· Leander, TX 78641